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Work performed: strategy, copywriting Brand: Colorado Mesa University (w/ Sprocket Communications) [Facebook and Instagram Ads] ...read more
I was born at a time when girls were told they could do anything and be anything. Title IX meant that we were given the same educational opportunities as the boys and our sports teams received equal funding. By all appearances, it was an even playing field. And while these rights were a direct result of the work done by many generations of women who came before me, their contribution hadn’t quite sunk in…yet. Thankfully, several years ago, I was given a book called When Everything Changed: The Amazing Journey of American Women from 1960 to...read more
Work performed: concepts and copywriting Brand: The Foundry Treatment Center (w/ Sprocket Communications) Watch the...read more
Work performed: strategy, copywriting Brand: Green Door Living Real Estate [Facebook Ads] [Sales Flyer] [Tri-Fold...read more
Every once in awhile I meet someone who asks me “What is marketing?” I love this question because it challenges me to ask—Just what the heck is marketing? Well, here’s how I would sum it up in a short elevator ride: Marketing is everything a business does to communicate: Their product or service. The key differentiators of their product or service. The integrity of their overall business. One and two are fairly obvious, but three is where a lot of businesses miss the mark on marketing. But, before I go on about brand integrity, I want to talk...read more
Work performed: design Brand: John Limansky, MD – The Keto Doctor ...read more
Work performed: (Holiday campaign) concepts and copywriting Brand: Allegro Coffee Company (w/ Sprocket Communications)...read more
Work performed: (store launch) concepts and copywriting Brand: Allegro Coffee Roasters (w/ Sprocket...read more
Last Saturday, my family lost our matriarch. Mary Irene Younkin was 95 when she passed away. To be honest, I knew my great aunt more in stories than personal experiences; she was a busy woman to say the least. Aunt Irene was a powerhouse when it came to business and philanthropy. Reading her obituary, I was surprised by just how much she had accomplished, some of which I knew, but there was a lot I did not. She was the chairman of Greenlawn Realty Company and co-founder of many manufactured home related businesses. She was also a founding...read more